Intelligent Marketing, a new lease of life

Intelligent Marketing, a new lease of life !

To improve visibility on the web and increase traffic to the site, digital marketing relies on techniques to master. The pillar of the web marketing tool is natural referencing. It is the most profitable traffic acquisition channel for a company. Content marketing is also part of the basics. One should not forget mobile marketing, email marketing, affiliate marketing, and influencer marketing.

Companies are investing resources to make the mobile experience as ergonomic as possible.

Content management, as part of a content strategy, is an effective way to improve your brand image.

Marketing automation aims at better targeting prospects and improving the company’s marketing strategy.

In the era of the product experience, it is the right time for a company to start and succeed in its digital transition through product information.

PXM and PIM: What is the benefit of product management

PXM stands for Product Experience Management, and PIM is for Product Information Management. These days, PXM and PIM are management solutions that represent the cornerstone of the enterprise. Do you hope to build customer loyalty, offer products and services that meet their needs, and develop your sales over the long term?

A pillar of marketing and the most important direct marketing channel.

Several digital advertising formats, such as banners, pavers, skins, etc…

A strategy to optimize the visibility of a website on search engines.

Artificial intelligence, an asset for marketing

Brands are aware of the potential offered by mobile marketing. But there is still a long way to go in mobile marketing, which is a pillar for the company.

Messages started out simply, but quickly expanded to include content with photos and videos. Brands are launching more and more innovative campaigns to reach Internet users and encourage them to make a purchase.

Artificial intelligence represents a real challenge for companies in the e-commerce market. It is an asset to face the competition and significantly improve its e-commerce service.

Create personalized and meaningful customer experiences, not invasive or maladaptive ones.

Lead communication, account opening, order taking, shipping, and billing

Set up techniques to make sure that the product is the one expected by potential business consumers.